Sunday, November 30, 2014

Brand Building Basics for Beginners




According to Marty Neumeier, "the main purpose of branding is to get more people to buy more stuff for more years at a higher price." For beginning entrepreneurs, brand building is an important part of firmly establishing your business within the market. If your business has poor brand recognition, or if you promote an inconsistent brand, you may lose or even alienate some of your best customers. Here are a few basics to help you get your brand off the ground if you are starting from scratch.


What is a Brand?
To put it simply, a brand is an abstract idea that represents what your company stands for. This idea manifests itself in the business actions that you take and are expressed in the way in which you take those actions. Consider for instance, two World-Famous brands in a similar market, The Beatles and The Rolling Stones. When you think of The Beatles, you picture four guys with goofy haircuts, that are generally warm, lovable, and safe. On the other hand, when you think of The Rolling Stones, you picture a group of rude, dangerous, unwashed ruffians. Two bands with completely different brands.
Where to Begin
The most successful brands begin by focusing on the company's strengths. Start by thinking about what you are good at, relative to your competition, as well as your core values or what you believe in. For instance, do your products feature a better design? Are your operations more environmentally-friendly than your competitors? Branding is all about finding those differentiating factors in your products or services that really make a difference to your customers.
Building the Brand
Once you have a good idea of what differentiates your business from others in your marketplace, it is time to start consistently promoting it. To do this, you need to focus on serving what your customers desire most, and guaranteeing your ability to deliver that benefit to them. However, promoting an inconsistent brand at times can be as bad as not having a brand at all. Every point of contact you have with your customers, from phone calls, to in-store visits, to letters, to emails, need to consistently promote your brand.
This may mean crafting graphics and ad copy for a variety of media, such as television, radio, online, and mobile. However it should also include creating elevator pitches for your salespeople and training the entire organization in basic public relations and consistent brand promotion.
Managing the Brand
Once your brand has firmly been established, your job is nowhere near over. Consistently monitoring your brand strategy, or hiring a qualified branding agency to do it, has several benefits. For one, you are guaranteed to not have any lapses in your brand, secondly, hiring a branding agency can help you stay ahead of trends, developments, and current events that relate to your business, allowing you to capitalize on each as an opportunity to further promote and strengthen your brand.




Saturday, January 11, 2014

Learn How to Talk to Girls Effectively

How to talk to girls is a major concern among men all over the world. Every man wishes to win the heart of every beautiful girl they meet. However, this is not always easy to achieve especially since most of them do not have the skills to keep their conversation interesting. It is now obvious that every woman wants to spend time with a guy who can make her laugh and feel excited. So if you really want to know how to talk to girls, then you need to learn to be good in your speech. Always choose your words wisely so that you do not say things that will put the girl off.

Another important tip on how to talk to girls is to ensure that you have enough things to say. When you start talking to a girl that you've just met, it is important to ensure that you keep the conversation going. It feels so awkward when a guy takes two minutes to think about what to say next. Automatically, you will know whether the girl wants to continue with the conversation after the first few words. Women are generally better at identifying men who are boring. So if you really want to understand the basics of how to talk to girls, then you need to learn to read the signs. Make sure that the girl is enjoying your talk.

Remember that you have a limited chance to impress the girl and therefore you have to make every second count. It involves understanding the best topics to discuss with a girl. The mistake that most guys make is to ask boring and irrelevant questions. Questions such as what is your name sound too formal and can make the conversation short. Girls meet guys who ask such questions every day and so if you will dwell on the same thing then you become another casual guy. The craziest thing is that these guys think they know how to talk to girls.

Obviously, another important thing is to understand the best way to make the beginning image which with a good fashion on denim way, stylish and masculine. But how will you be interesting to a stranger? The most successful guys have mastered the art of using go-to jokes and stories. So if you want to catch the attention of a girl then you need to learn how to become a good pick up actor. This does not necessarily mean that you memorize your pick up lines. The secret is to understand the structure and prototype of what the successful pick up actors say.

You can also learn how to talk to girls through online dating videos. There are numerous websites that offer useful guidelines on how to make relationships more successful. You can also access resourceful online manuals that are designed to help random guys to understand the art of tuning girls. Also, make sure to practice what you learn about how to talk to girls.

Friday, January 10, 2014

Online Dating Tips: Two Killer Secrets of a Winning Profile

Let's face it, online dating can be frustrating when you don't have the right pieces in place. One of those important pieces is your profile and the sad fact is that 97.8% of men don't know the first thing about creating a winning profile.

This article will set you straight if you happen to be one of those 97.8%; after reading you'll be well on your way to getting more responses and ultimately, more dates.

Pictures are the first element of an online dating profile that men get wrong, and although women harp on about it, most men don't see the need to fix this problem. Here's the secret: Your pictures should show you in a light that makes you attractive to the opposite sex. Notice I didn't say your pictures 'have to' show you as an attractive man. There's a difference.

Your profile pictures need to display at the very least the fact that you are a 'happy' man. Women are unlikely to give you any sort of attention if they feel that you are a generally unhappy person. After all, would you want to meet a woman in person who appears to be absolutely miserable person in her photos?

Your photos need to show you smiling and as much as possible and have other people in them. Why is this important? Women are not particularly keen on men that appear to be loners. Fact.

The big secret to pictures therefore is to upload lots of them; ensuring that you're smiling, happy and out and about doing fun things with other people. Don't forget to make yourself fashionable with celana jeans and kemeja jeans.

The second most important aspect of your profile is 'what' you say about yourself. Lead in this area with positive things. Avoid listing a bunch of things you don't like or don't want. That approach just makes you come across as somebody who whines a lot and women can't stand that.

Things that are high on a woman's 'like' list are your hopes, dreams, accomplishments and your commitment to family. That last one is high up on the list.

Consider these two secrets the alpha and the omega of a winning profile. If you are keen to leave the pack of unsuccessful single men online who struggle to get dates, the you have all you need to start that journey today. Make those improvements today and you should be busy responding to women in a matter of hours. Good luck and happy online dating!

Thursday, January 9, 2014

The Secret of How to Get Women Is Revealed!

How to get women, is a very common question asked by men. Men think it is quite hard to impress a lady. But the truth is, if you follow some basic rules, you can get her very easily. You just need to focus on what girls feel attractive and once you have the answers, work on them! Women are not complex like the way men think. Women just expect more and hide their expectations. The man who's capable of knowing her secrets will win her heart. Read the unsaid words from a girl's mind, she is yours forever!

Points to keep in mind:

1. Make her smile

If you want to get a girl, you need to learn how to make her smile. This is one of the most important lessons you need to learn. If you bring smile to her face, someday she will bring you to her heart! A woman gives a genuine smile only with the person she is comfortable with. Only a man of her dreams can make her smile!

2. Make her feel comfortable

Always try to make her feel comfortable. If she is comfortable with you, then only you can think of proceeding with her. If she is not even comfortable talking with you, it is very difficult to impress her. How to get women is often asked by men. And, the answer is very simple. Make her feel secure and dependent on you, that's the magic trick!

3. Women die for intelligent men

If you want to impress a lady, start working out those gray matters! Women go crazy about men with common sense. Women want their man to be smart and intelligent. You should learn to handle difficult situations with ease. You should understand basic things very easily. This is how you will get a woman.

4. Groom yourself

Only brains and no looks, will never pull the girl towards you. So, it is better to groom yourself a bit. You should have a good dressing sense. Women notice things in detail. So, it will be better if you try to improve your looks department!

5. Be a challenge to her

If you want to know how to get women, then you have to be a challenge to her. Never make an impression that you are dying to get her. Never ever show that you are a desperate dude, who is waiting for a girl to come and shine his life! Not even by mistake make this impression; otherwise you have no chance boy! Be a challenge to her. I know it is tough, but this is the way things work with girls!

6. Never ask questions which you are not supposed to

Girls like to keep their things personal. So, it is better not to try to put your hand inside the lioness den!

7. Respect her

A woman wants his man to respect her and give her importance. Listen to her problems. Another important thing, respect her independence!

Now and then, many men wonder how to get a woman. Getting a woman is not a mission. You just need to understand a woman and proceed. It is no game. Just be a little dedicated and work on some basic factors. You will surely get the woman of your dreams.

Wednesday, January 8, 2014

Do's And Don'ts Of Dating Chat Rooms, Tips For Men

Dating chat rooms are the best places online to find your perfect match. Whether you are looking for a brown, black, booty or petite lady, you will surely find them in these flooded rooms. How can I get laid fast is a question that rings in almost every man's mind. However, in a bid to answer this question, many have ended up being booted.

Might be you have even joined several dating chat rooms but you have never enjoyed the ecstasy of getting laid. You should not blame the girls in the room instead, re-examine your overall dating etiquette. If still you have not yet joined one of these great rooms, then join one but always observe the following dos and don'ts.

What to do in dating chat rooms?

Come up with an attractive screen name. - While using these sites, always know that your screen name is your marketer. A picture speaks a thousand words in the ordinary rooms but in dating chat rooms, your screen name will speak more than just a thousand words. Figure out the screen name which is sexy, attractive and masculine that speaks a lot about your character.

Be short and precise. - Long phrases are quite boring to read. Very few ladies will waste their time trying to read and understand long phrases. For this reason, always ensure that you stick to short punchy phrases. Answer the asked questions precisely but in a suspense manner, meaning that you should always deliver your chats in a conversational manner.

Conversing secret, being lively. - Despite your efforts to be precise, always carry along a great sense of humor. Girls love to be teased or being involved in interesting chats. Being naughty, using sexy words and showing lots of interest in the chosen lady will greatly pay off. In addition, inquire about the girl's hobbies, talents, likes and character, whilst comparing them to your own.

What not to do in dating chatting rooms.

Most men think that getting noticed quickly is the weapon towards success in dating chat rooms. For this reason, they go for weird methods in a bid to try and lure the girls. However, the weird methods only blacklist them among other occupants of them room. To avoid being blacklisted, ensure that you never do the following:

Avoid typing in CAPS. - Though it appears quite catchy, in the real sense it is quite annoying. Have in mind that while on dating chat rooms; your chatting mode goes hand in hand with the screen name since they both describe the kind of a person you are. Therefore, be mature and avoid annoying potential catches by using capitalized phrases.

Do not follow many girls. - You should choose at most three girls whom you are interested in. However, it is always best to stick to one girl. Following too many girls only shows how desperate you are. This will send away those who already had interest in you. In addition, it also boosts your rating since it shows how mature and faithful you can be.

Men's Tip

Getting laid quickly starts by observing the proper etiquette in chats. Therefore, observe the above very simple dos and don'ts and you shall get your desires fulfilled quickly. Moreover, be confident and exactly state what you want while using dating chat rooms.

Tuesday, January 7, 2014

Top Dating Advice For Guys

Dating advice for guys is often readily dispensed, but also often rarely heeded. It's not hard to take someone out on a date. However, always lurking are several small ways a pleasant night out can go awry. And as anyone who has ever been out on a date is perfectly aware, seemingly slight mishaps can have a snowball effect and bring about an unpleasant and awkward end of the night parting of ways.

Let's discuss what not to do then, shall we? First, allow me to start with the basics of dating advice for guys.

You may be asking what "dating advice for guys" entails. Let me tell you that this is your secret weapon on the dating front. Follow these simple guidelines for any memorable evening.

Do not look at other women. At times this may be difficult. It is better to maintain eye contact with your date. However, exercise caution that it is not too much, or you may come off as overbearing and kind of creepy. Particularly if this happens to be a first date.

Dating advice for guys dictates that you should not talk about the last date that you brought to your chosen venue and how you both had such a terrible time. (Or even worse, had a fabulous time.) It sets the mood for the rest of the night and will definitely guarantee ultimate failure.

Please do not leave your gaze below your date's eye level for more than a necessary length of time. Your date took time to get ready this evening (didn't you? I sense another bit of dating advice for guys coming on... ). So obviously she wants you to notice her. But not too much at one time, again because you do not want to come off as overbearing and creepy. You will want to cultivate a proper balance regarding where you look.

Unless your date seems to be reciprocating and you're on the same wavelength, and then you would have license to revert to unabashed gawking.

On that dating advice for guys note, learn how to read the signals. Is she leaning away from you? Back up a little bit. Or use an Altoid. (Another tidbit of dating advice, guys: fresh breath is great!) If she is perpetuating the eye contact that you've got going on and you notice that her gaze is no longer straying to other males, then you're probably in. (Except in cases in which the date happens to be taking place at a concert. Then she has to lean in and watch your mouth to figure out what you're saying. Kudos to you. Also not recommended for a first date, though.)

Back to the aforementioned subject of getting ready for the evening. Keep this bit of dating advice in mind, guys: do it. Do not show up in what you wore to work, unless you work in an office. Even then, change your tie or something. Freshen up a bit. Lady killers of bygone eras (Sinatra? The Fonz? Teen Wolf?) took their time getting ready for dates, of this I am certain. When you feel good, you look good. Bottom line.

That being said, please do take it easy on the cologne, aftershave, and/or body spray. Want your date to get close? Make sure that they can breathe.

This concludes today's segment on dating advice for guys.

Monday, January 6, 2014

Online Dating for Serious Long-Term Relationships

Online dating is unique in the way that it manages to bring together people of very similar (and sometimes very niche) communities in order to facilitate dating.

Most dating experts agree that it's best to sign up for at least 2 or 3 different dating sites. This way, you can meet more people, talk to more potential dates, and possibly score a relationship faster than you would if you only signed with one site. Of course, you should also study up on the many different tips and tricks that dating site experts offer, too. There is a lot of help for singles to use out there, and that's a great thing. Use all the help that you can get - it will only help you find your true love faster than ever before.

Beginning your foray into online dating shouldn't be intimidating. Au contraire - it should excite you. Here's 5 reasons why!

1. You will meet new people who have the same interests and goals as you do. Imagine finding out that the lady who lives down the street has the same hobbies as you do. With online dating, it can happen.

2. You will get an ego boost. Nothing feels better than finding out that lots of people are checking you out, and people you never thought would be interested in you will check you out!

3. Going on dates once in a while will make life a little bit more fun. More adventure in dating = more fun to be had. What more can we say?

4. You'll get to learn about yourself. You will learn a lot about how people perceive you while you try your hand at online dating. It's a good thing.

5. It's easier to approach people with online dating. Approaching someone in person can be nerve-wracking, but when you are using the net, it's a completely different story. For shy folks who normally wouldn't be able to chat up a potential date, this is a breath of fresh air.

Have you been wondering which way is best to find your love?

With online dating being responsible for over 1/3 of all relationships out there, it may be time to check out the dates you can get online. Of course, you can always create your own online personals that tell the world of single women and men about yourself, but the real secret to getting the most out of any dating site is to go out there and try to talk to people who you find attractive based on their profile.

It can be intimidating, going online and talking to complete strangers. You will have to face rejection, even if it's not as harsh as the rejection you might face in real life encounters. By not reaching out to the girl you like, you are losing the chance at finding out whether or not she is interested at all. On the other hand, if you do reach out, there is still a chance she may reply. Really, you have nothing left to lose by being a bit more extroverted, and reaching out to potential dates. Go out there and start chatting up new dates - you'll learn to love it in no time.

Sunday, January 5, 2014

Online Dating for Seniors: Some Tips and Tricks

There's a common myth that you are doomed to be alone if you are 50 and you aren't married yet. Well, life in unpredictable, and often it really happens this way - people die lonely. Luckily, this is just a myth. The reality can be so much brighter. Seniors can date like 'party animals'. Well, sure, you'll never get back your youth, however, you can easily find a partner without leaving comfort of your home. Who knows, maybe this is the person you are destined to share your life with. Who knows...

Anyway, let's dispel this myth since myths are created to be dispelled. Why seniors have chances of changing their lives and stop being lonely? Here's why:

    there are plenty of dating sites specifically designed for seniors. Well, I am saying plenty of, but actually mean a few of them. But they are big and trusted! There won't be any direct advertising. Just Google dating sites for seniors and you are sure to find lots of nice sites out there. It's up to you which site to choose. Some of the criteria are: membership base, membership fee, reputation.
    stats show that even regular dating sites are popular among folks over 50 which means that senior dating picks up steam! Elderly people realized they can be happy. And those who start to act become really happy. Dating 2 women if you are 60? Well, you can try it. Register at a few dating sites, start looking for partners, trade a few emails with some nice ladies. I guarantee you that in a week or so you will have choice which lady to take out for a date.
    usually elderly people know exactly what they want from life and relationships in particular. In a nutshell, when entering into relationships, seniors know what they want. Stats reveal that over 70% of relationships started by seniors online are successful. That's fantastic. You can't even imagine how many elderly folks are looking for partners. You may become a partner! Just give it a try.

So, if I have persuaded you, it's time to choose a dating site. Since the net is crammed with weirdos, you have to be careful. Here are some tips:

    pick sites with good reputation. There are sites popular among homosexuals or even criminals. You don't need any problems, do you?
    some sites are not free to join. It's OK to pay, but be careful and avoid scams. Instead of paying for a 6-month membership, purchase access for one month to evaluate the service.

However, just joining a site does not mean success. Online dating has its own secrets, some of which include:

    do not be too explicit. You can scare potential partners off. Yes, it is important to talk to people, but telling a lady you want to marry her right away is probably not a good idea.
    be frank and never lie. Try to be yourself, but not someone you are not. Many folks behave differently online. Sooner or later you will meet a person offline. It'll be embarrassing if you turn out to be a shy man, although you was nearly Jason Statham. Be yourself!
    do not try to communicate with too many people. Odds are that you will eventually end up alone.
    do not try to find a perfect partner. There are no ideal people. This also concerns you.

Saturday, January 4, 2014

10 Sensible Tips For Online Dating

Online dating has become the fashionable new craze. If you have recently split up from your partner and are seeking a new relationship, there are hundreds of services online which can help you meet your future love. There are thousands of fortunate cases where people have got married as a result of online dating. To ensure you get the best experience, it is important to act with caution and follow a few simple rules which will help keep you safe:

1) Take your time to choose a legitimate site
Do your research and join an online dating service which has been highly recommended. DO NOT opt for a free service. These can attract potentially dangerous individuals who cannot be tracked as they do not need to provide any credit card information which can identify them. A membership fee will not be substantial and will be worth it in the long run.

2) No personal information
Do not by any means provide your full name, home phone number or home address. Even uploading one of the three can make it easy for an individual to locate you and find out private information about you. In the early stages of communication, keep this information safe.

3) Use a different email account to your usual
Most online dating sites will provide you with an anonymous and free email account. If however you choose to move your communication to a personal email address, create a separate email account from your usual one. Again most legitimate sites such as Hotmail, AOL, Yahoo offer free email accounts so stick one where no fee is involved. Select your email address carefully and do not include your full name. Don't make it easy for an unknown individual to track you down and find out more information about you.

4) Don't use your home phone to talk
If you feel ready to take the next step and move your communication to the next level, do not do so with your home telephone number. If possible use your mobile or Skype until you truly get to know the individual online better.

5) Check their photo is recent
Do not feel embarrassed to ask whether someone's photo is a recent one. And if someone does not have one already uploaded, ask to see one. You need to have a good image in your head of how the individual looks, especially if you eventually choose to meet. If when you do decide to meet and the individual does not look like there photo, then you are dealing with a fraud and must leave immediately.

6) Don't rush into things
Try not to be hasty when you have found a profile you like. Take things slowly and let the conversation gradually evolve. It's fine to initially make small talk, that's how you will get to know someone. If at any point there is something regarding the individual that makes you feel unsure, then move onto another profile. Ignore the fact they have a stunning picture, there are millions of other online individuals out there waiting for you.

7) Trust your instincts
If you start to feel uncomfortable, then chances are you're on to something. Majority of the time, your gut instinct is key to knowing when things are right or not. Whether you are reading someone's profile, having a conversation, or in the middle of a meeting, you will instinctively make a decision about that person. Sometimes you will feel 'wrong' and when this happens, trust yourself proceed with caution.

8) Assess their characteristics
As you begin to communicate more with an individual, you may pick up on certain tendencies or character traits they have. For example, if they appear aggressive or controlling on the phone or via email, it is time for you to walk away and move on.

9) Watch out for married individuals
It is unfortunate and sadly true but you will find some individuals are secretly already married. Watch out for key things which could be suspicious. They make call you at irregular times, you're always forced to leave a voicemail, even after a long amount of time they won't share their home number with you and they will not introduce you to any friends or family. It is the same rules really that applies outside of the world of online dating but apply them to this and judge whether something does not seem right.

10) Meet in public
If the exciting time arrives where you feel confident enough to meet in person, play it safe! Arrange to meet in a public place and arrange your own transportation; do not accept an offer to be picked up. Ensure you tell your friends where you are and who you have arranged to meet. If the individual looks different to their profile picture, turn around and walk away!